Mocs

Russell Moccasin has a cult like following, but can the boot possibly justify the price?

EasyMoc did not have an easy birth. Their genesis was through a brand known as the New England Outwear Company, which later rebranded as Maine Mountain Moccasin. To say the reputation of these companies was not great would be an understatement. NEOC famously took numerous preorders, then rebranded as MMM and basically told everyone who had a placed an order over the past 6 months their orders were not coming. Then tried to keep their money anyway. As you can probably imagine, MMM didn’t last long after that.